Baidu IPO (BIDU)
Capital Req:capital_medium
Entry Window:2005-08
Exit Window:2014-11
Execution Directive:
Subscribe to the IPO or buy the opening print and hold through the mobile internet transition.
Preparation
- Have a US brokerage account with access to IPO allocations for high-net-worth individuals, if possible.
- If IPO allocation is impossible, have liquid cash ready for the market open on August 5.
- Possess the "god's eye" view that Baidu will secure an absolute monopoly in China once Google exits the market in 2010.
Execution Steps
- Opening Day Rush: If you get shares at the $27 IPO price, you instantly win the lottery. If not, buy aggressively at the $66 opening print. Despite the massive spike to $120+ and the inevitable pullback, establishing a core position is mandatory.
- Buy the Dip: After the IPO hype, BIDU's stock price will halve, dropping back into the $40-$50 range over the next six months. Use this panic to aggressively average down your cost basis.
- Strategic Hibernation: Over the next few years, Baidu's auction-based ad system will print money. In 2010, when Google officially pulls out of China, Baidu will seize a total monopoly, triggering an explosive multi-year bull run.
Exit Strategy
- This is a long-term play, but Baidu's endgame is much weaker than Tencent's or Alibaba's.
- The perfect strategic exit point is late 2014. Baidu begins showing weakness in its mobile internet transition (the O2O wars), but the stock price hits a massive post-split all-time high (above $250 post 10-for-1 split).
- Liquidate your entire position here. You extract 100% of the PC-era search monopoly profits while perfectly side-stepping Baidu's long, agonizing decline in the mobile era where they lose out to short video and recommendation algorithms (ByteDance).