RETURN TO ARCHIVES
CLASSIFIED DOSSIER // DECLASSIFIED

Google IPO (GOOG)

Capital Req:capital_medium
Entry Window:2004-08 to 2004-12
Exit Window:2021-11
Execution Directive:

Buy GOOG heavily at or near the $85 IPO price.

Preparation

  1. Have a US brokerage account loaded with USD.
  2. Ignore traditional finance media (like the WSJ or Barron's) criticizing Larry Page and Sergey Brin for their "arrogant" Founders' Letter and the Dutch auction IPO pricing mechanism.

Execution Steps

  1. Accumulate: On August 19, 2004, due to Wall Street's boycott, the stock opened around $100 and consolidated between $100 and $170 for months. Buy aggressively (Ticker: GOOG).
  2. Recognize the Moat: Understand that Google isn't just monopolizing search; they will soon execute the greatest acquisition in tech history (YouTube for $1.65B in 2006) and launch Android in 2007, locking down the mobile internet gate.
  3. Long-Term Hold: The tech bull market will last for over a decade. Hold the stock with zero margin/leverage so you don't get liquidated during the 2008 Global Financial Crisis.

Exit Strategy

  1. This is a fortress asset. You can hold it indefinitely as the core of your US equity portfolio.
  2. If you want to realize gains, late 2021 (the historical peak of the Nasdaq during the COVID-era tech bubble) offers a perfect exit window.
  3. Alternatively, hold through to the 2024 AI boom to harvest massive split-adjusted, multi-hundred-bagger returns.